Product Details
Open up your smart 4K experience
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-20?context=bWFzdGVyfGltYWdlc3wzMTIzNXxpbWFnZS9qcGVnfGltYWdlcy9oOTgvaDM4Lzk4MTQyNDQ0NTg1MjYuanBnfDZlMjZkOTE1MmQ5Y2Q1MDU4OTVhM2E0YTk2ODg1Y2E5ZTkzZDBmNmU0ZmI4Y2RjZTgxNGZhNjUzNzYxYjAzZGE)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Fine tuned color for a vibrant, lifelike picture
PurColor
PurColor makes watching films feel almost like you're there. It enables the TV to express a huge range of colors for optimal picture performance, and an immersive viewing experience.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-21?context=bWFzdGVyfGltYWdlc3w3ODA1NHxpbWFnZS9qcGVnfGltYWdlcy9oYjEvaDA2Lzk4MTQyNDQ0OTEyOTQuanBnfDQ0YzE5OTUzM2ZjNjA5NTk3ZDZmNTBlMGFlN2ExNzA2ZWU2OGJjMDliZjQxZmQ3ZWM5ZDc4NjJjYzY0YWNjMTA)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Feel lifelike shade of color as intended in powerful 4K
Crystal Processor 4K
Powerful 4K upscaling ensures you get up to 4K resolution for the content you love. You'll also experience more lifelike color expressions due to its sophisticated color mapping technology.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-22?context=bWFzdGVyfGltYWdlc3w1NDA4MXxpbWFnZS9qcGVnfGltYWdlcy9oNDAvaDliLzk4MTQyNDQ1MjQwNjIuanBnfDhhODBlODBlNWIwMzQyMGZjY2ZmOGU3MDFjYmY1NTMzN2RkNWM2YTc3MTJmOGYwZTI2NGJhYThmOTA3ZjBlYmE)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Feel the reality of 4K UHD Resolution
4K UHD resolution
4K UHD TV goes beyond regular FHD with 4x more pixels, offering your eyes the sharp and crisp images they deserve. Now you can see even the small details in the scene.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-23?context=bWFzdGVyfGltYWdlc3w3MzIwOXxpbWFnZS9qcGVnfGltYWdlcy9oYTMvaGViLzk4MTQyNDQ2MjIzNjYuanBnfDRiZDY3YTMwOGVhNTMyOThkZGYxYjI2ZTYwOWJmMjdhMDMyNWNjYmQ2NGQ2ODQxMzlkNDhhMDVkZDMyMTFlMTI)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
See dark and light in every scene
HDR
High Dynamic Range increases the range of light levels on your TV so you can enjoy an enormous spectrum of colors and all the visual details, in even the darkest scenes.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-24?context=bWFzdGVyfGltYWdlc3w2NTU5NHxpbWFnZS9qcGVnfGltYWdlcy9oMzMvaDNlLzk4MTQyNDQ1NTY4MzAuanBnfGVhYTUwNmE2ZDdhZjVlNDY3OGViNzI1OTFlNjM5YTVjMTM1YzcxYzlkNWNjMGRiNDUzODEwYzc4OGY1ZTU0Nzc)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Smooth motion for a clear picture
Motion Xcelerator
Experience clear picture and performance because it automatically estimates and compensates frames for the source of contents.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-25?context=bWFzdGVyfGltYWdlc3w1MjI5OXxpbWFnZS9qcGVnfGltYWdlcy9oYTQvaDgyLzk4MTQyNDQ1ODk1OTguanBnfDBiYTI1YmQ0MjJmZDVkYTNhYTk1NmI4NmEzMzMwNDQ3NTg1MDllY2U0ODQ0YmYyYzUwMjRiZmIzNTE2ODY3YjQ)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
TV and soundbar orchestrated in perfect harmony
Q-Symphony
Surround yourself with sound from TV and soundbar orchestrated in harmony. Q Symphony uniquely allows TV and soundbar speakers to operate simultaneously for better surround effect without muting TV speakers.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-26?context=bWFzdGVyfGltYWdlc3w2MjA1M3xpbWFnZS9qcGVnfGltYWdlcy9oODkvaDA5Lzk4MTQyNDQ2NTUxMzQuanBnfDY2YjI3NDI1NTAxMzEyMDAxYTE2Y2UwMDdjNWY4ZWE2M2QyMGJhOGQxZTg2YTdiNDYwMWE0ZjUwYzhiOGExNjM)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
More screen, less bezel
3-Bezeless Design
A sleek and elegant design that draws you to the purest picture. Crafted with an effortless minimalistic style from every angle and a boundless design that sets new standards.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-27?context=bWFzdGVyfGltYWdlc3w0MDA3N3xpbWFnZS9qcGVnfGltYWdlcy9oODQvaDUzLzk4MTQyNDQ2ODc5MDIuanBnfGIxMDE1ZDRmZDhhZjg4YjRjZmEyNzhhZjIwMDYxNDgzNTUxNmQxZjlmN2VmYWRiODEzYmJhYjkyMzlmYjMxYjQ)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Eliminate clutter
Clean Cable Solution
Keep your cables tidy and conceal them, reducing clutter and keeping a seamless look for your TV.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-28?context=bWFzdGVyfGltYWdlc3wzMzE3OHxpbWFnZS9qcGVnfGltYWdlcy9oZDcvaDc0Lzk4MTQyNDQ3MjA2NzAuanBnfGYxZTZhNzQwOTVmN2I2MTdkODgzYjkwZDMyM2JkNDNkMzNmY2UxOTU3Nzg0MjRmMDM5NjczZjk3NzdkNzkyYzQ)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Simply tap to connect
Tap View
Mirroring movies or music from your mobile to TV is as simple as a tap.When you tap your TV with your mobile, the TV senses the tap and mirrors automatically. So it's quick and easy to switch to the TV and continue enjoying your favorite content.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-29?context=bWFzdGVyfGltYWdlc3w0MTAxOHxpbWFnZS9qcGVnfGltYWdlcy9oYTQvaDgyLzk4MTQyNDQ3NTM0MzguanBnfGU2NGUyOWQ5MzM3YzE2N2E2YmY1ODIzZDk1ZWNhMTk1MGZmNThjNTliNTQ4ZjFjZWI2NDlhYjE0MzY2MGRmMTY)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Choose whatever voice assistant you are used to
Multi Voice Assistant
Choose your favorite voice assistant Bixby, Amazon Alexa or Google Assistant. For the first time, all are built into your Samsung TV to provide the optimal entertainment experience and advanced control in your connected home.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-30?context=bWFzdGVyfGltYWdlc3w0NDM5OXxpbWFnZS9qcGVnfGltYWdlcy9oMmUvaDg4Lzk4MTQyNDQ3ODYyMDYuanBnfDVhMTBlMGQ1N2Y4YjFjZDNhOTIzNjY2ZDFlOTgxZjVmMDc5MTk5YjM2OWQxNDBiYzU2Nzk2OGYxMDczNzgyOWY)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Work and learn from home
PC Mode
Enjoy every possibility of what you can do. Easily access your PC, Laptop, and mobile seamlessly on your TV.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-31?context=bWFzdGVyfGltYWdlc3w0MjU1N3xpbWFnZS9qcGVnfGltYWdlcy9oY2EvaGYwLzk4MTQyNDQ4MTg5NzQuanBnfDI1ZDUxOGUzZmExYWMwNzhmNTdlODg2MDU1Yzc5ODRhMTY4ZTc2ZTYxNGExNWRhODFlZTAyNGY0NGUwMTFiMzM)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Free TV, no strings attached
Samsung TV Plus
Enjoy free live streaming TV content with our virtual channels, Samsung TV Plus. Choose from a variety of channels offering content for all interests that are currently in trend. No need to ask your friend which content is hot these days. Just tune in to Samsung TV Plus and find out.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-32?context=bWFzdGVyfGltYWdlc3w0MjI1NHxpbWFnZS9qcGVnfGltYWdlcy9oNzAvaGY5Lzk4MTQyNDQ4NTE3NDIuanBnfDU5OTFlMTQ3ODBjNjdjNDQxMDM1OWZlOGM4NWE1NDIxMzRlNjM5NDMxYWJiMTU1ODY5NGEyZDEzNTNhMmY2ZTA)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.
Spend time watching, not searching
Content Guide
Meet the content forward browsing experience that speeds up finding what to watch across live TV and OTT. Now it's easy to find your favorite movies and TV shows all in one place.
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-33?context=bWFzdGVyfGltYWdlc3w0MDE5NXxpbWFnZS9qcGVnfGltYWdlcy9oNjIvaDExLzk4MTQyNDQ4ODQ1MTAuanBnfDc2NzE4NThlNmQ0NGNlODNkY2Y2ZmFlNmQwNGM1YjBmNzU4ZjdkMDQ1YzljOWYzOGJmN2Y2MjBjYTRmMzg4NGU)
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-34?context=bWFzdGVyfGltYWdlc3wxMTg0NjB8aW1hZ2UvanBlZ3xpbWFnZXMvaDhiL2hkYS85ODE0MjQ0OTE3Mjc4LmpwZ3w0NmExNzhiZjYzYzIzNGQ4NWIzN2Y3NGM3YTdjNjQzMTZlODZkNjNhMzNmY2JiYzY1ZTcxYmMwNDNmYjQzM2Uz)
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-35?context=bWFzdGVyfGltYWdlc3wzMDkyNHxpbWFnZS9qcGVnfGltYWdlcy9oYjkvaDY3Lzk4MTQyNDQ5ODI4MTQuanBnfDJkZjBhMTM1NjE0ZjdiYjJkMWE0MDBlN2Y2MjUxZjIwY2JkNjYwNzU2ZWVmZGYzZjJkNTQ0ODVlYmE1ZTg0Mjc)
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-36?context=bWFzdGVyfGltYWdlc3w2NjcyOHxpbWFnZS9qcGVnfGltYWdlcy9oYjUvaGMyLzk4MTQyNDUwMTU1ODIuanBnfDhhMzZmZmNmNzY4NzU1ZGYxZjFlNGM1ZjM3NzRmYzBkMDJlZjY3OTVlNTczNGZhOWU5MmNmNDM1NTgwZTJlN2U)
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-37?context=bWFzdGVyfGltYWdlc3w3MzQyOXxpbWFnZS9qcGVnfGltYWdlcy9oYzYvaGM0Lzk4MTQyNDQ5NTAwNDYuanBnfGUxM2U0YjYyNjdkZjc4NzQ5MDQwMDhiMzBlNGI3YjBjNWMyYmMyNzdiODA4NmNiOGRmZGY0ZDI1YzM3Y2ViYzc)
![](https://www.reliancedigital.in/medias/Samsung-75AU7700-TELEVISION-492796555-38?context=bWFzdGVyfGltYWdlc3wyNzMzMnxpbWFnZS9qcGVnfGltYWdlcy9oNzcvaDMyLzk4MTQyNDUwNDgzNTAuanBnfDY4ZGNiOGU0Mzk4MDAzODk0N2VlZDliMTgxZTM1MTBiNzA5ZWE4MTY0NGIwN2I0NDQ0OGU0MWI2OWNlYjhmNTA)
* This Samsung 7 SAMSUNG 75AU7700 Television image is for illustration purpose only. Actual image may vary.